{"id":3233,"date":"2025-07-22T14:47:23","date_gmt":"2025-07-22T14:47:23","guid":{"rendered":"https:\/\/platform.highres-project.eu\/chapter\/4-0-ievads"},"modified":"2025-10-02T09:49:27","modified_gmt":"2025-10-02T09:49:27","slug":"4-0-ievads","status":"publish","type":"chapter","link":"https:\/\/platform.highres-project.eu\/lv\/chapter\/4-0-ievads","title":{"rendered":"4.0 Ievads"},"content":{"rendered":"\t\t
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att. 2. Nosaukums: St\u0101st\u012b\u0161ana. Avots: Video<\/a> no The Learning Portal, licenc\u0113ts saska\u0146\u0101 ar CC BY NC SA. <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Neatkar\u012bgi no t\u0101 vai j\u016bs st\u0101st\u0101t st\u0101stus m\u0101rketinga nol\u016bkos k\u0101 m\u0101kslas formu, lai ieinteres\u0113tu vai inform\u0113tu cilv\u0113kus par kaut ko, j\u016bsu st\u0101sts sasniegs savu m\u0113r\u0137i tikai tad, ja klaus\u012bt\u0101js b\u016bs aizrauts ar to. Ja j\u016bs \u0161aub\u0101ties par \u0161o v\u0101rdu patiesumu, padom\u0101jiet, piem\u0113ram, par rekl\u0101m\u0101m, ko redzat telev\u012bzij\u0101 vai dzirdat radio. Ir tikai da\u017eas atmi\u0146\u0101 palieko\u0161as, vai ne? K\u0101p\u0113c t\u0101s paliek atmi\u0146\u0101? J\u016bs varb\u016bt nekad par to neesat dom\u0101ju\u0161i, bet iemesls tam ir tas, ka t\u0101s atbilst noteikt\u0101m \u201cst\u0101st\u012b\u0161anas\u201d pras\u012bb\u0101m, piem\u0113ram: st\u0101sta m\u0113r\u0137is un perspekt\u012bva, no kuras tas tiek st\u0101st\u012bts: ir elements vai elementi, kas piesaista klaus\u012bt\u0101ja vai skat\u012bt\u0101ja uzman\u012bbu (to var saukt par \u201egalveno jaut\u0101jumu\u201d); atpaz\u012bstams emocion\u0101ls saturs; balss, kas personaliz\u0113 st\u0101stu un pal\u012bdz saprast st\u0101sta (vizu\u0101lo vai dzirdamo) saturu; st\u0101sta st\u0101st\u012b\u0161anas ritms, kas pal\u012bdz notur\u0113t uzman\u012bbu; pareizais inform\u0101cijas daudzums (ne p\u0101r\u0101k daudz, ne p\u0101r\u0101k maz); att\u0113lu un\/vai ska\u0146u izmanto\u0161ana, kas izdai\u013co un papildina st\u0101sta si\u017eetu; st\u0101sta garums (digit\u0101lie st\u0101sti ilgst l\u012bdz 4 min\u016bt\u0113m, bie\u017ei vien maz\u0101k nek\u0101 4 min\u016btes). <\/p>

\u0160aj\u0101 modul\u012b m\u0113s soli pa solim apl\u016bkosim elementus, kam j\u0101piev\u0113r\u0161 uzman\u012bba, ja v\u0113laties izcelt nemateri\u0101lo kult\u016bras mantojumu, izmantojot digit\u0101li st\u0101st\u012btu un izplat\u012btu st\u0101stu. \u0160im nol\u016bkam m\u0113s izmantojam \u0161\u0101dus jaut\u0101jumus: K\u0101da ir t\u0113ma? Ko j\u016bs v\u0113laties par to past\u0101st\u012bt? Kas st\u0101sta? K\u0101 j\u016bs st\u0101st\u012bsiet un dal\u012bsieties ar savu st\u0101stu? <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":3475,"template":"","meta":{"_acf_changed":false},"class_list":["post-3233","chapter","type-chapter","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\n4.0 Ievads - HIGHRES Platform<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/platform.highres-project.eu\/lv\/chapter\/4-0-ievads\" \/>\n<meta property=\"og:locale\" content=\"lv_LV\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"4.0 Ievads - HIGHRES Platform\" \/>\n<meta property=\"og:description\" content=\"att. 2. Nosaukums: St\u0101st\u012b\u0161ana. 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